Heineken, one of the world’s largest international and independent brewer making the most premium beer tasked us with managing its online reputation within Tanzania’s digital space.
Customers had to buy a six pack of Heineken, and SMS a code to get instant rewards.
We ran a reward for the most engaging and active twitter followers. There was a live engagement by the MC that pushed Heineken's activities by rewarding the Twitter guru with a Heineken bucket.
A 'thank you' post was shared on Twitter featuring the event photos that were taken during the event to promote engagement on social media.
Working with Smart Codes is like having your own in-house agency. They don’t treat you like a client, but they make you a partner in a way that makes you included and become part of the process, something we love and prefer.
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Does this mean it should align with the quarterly strategy or just a rollout plan?