Heineken, one of the world’s largest international and independent brewer making the most premium beer tasked us with managing its online reputation within Tanzania’s digital space.
PRE EVENT
Customers had to buy a six pack of Heineken, and SMS a code to get instant rewards.
DURING EVENT
We ran a reward for the most engaging and active twitter followers. There was a live engagement by the MC that pushed Heineken's activities by rewarding the Twitter guru with a Heineken bucket.
POST EVENT
A 'thank you' post was shared on Twitter featuring the event photos that were taken during the event to promote engagement on social media.
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